Pink Ribbons, Inc. (2011)

Pink Ribbons, Inc.

2011 | Kanada, USA | 97 minut

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Originální název: Pink Ribbons, Inc.
Žánr: Dokumentární
Režie: Léa Pool
Hrají: Barbara Brenner, Samantha King, Barbara Ehrenreich, Susan Love, Nancy Brinker , další...

Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the cure. Each year, millions of dollars are raised in the name of breast cancer, but where does this money go and what does it actually achieve? Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast cancer, which marketing experts have labeled a "dream cause," becomes obfuscated by a shiny, pink story of success.

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                                Barbara Brenner
                                
                                        herself
                                
                                Samantha King
                                
                                        herself
                                
                                Barbara Ehrenreich
                                
                                        herself
                                
                                Susan Love
                                
                                        herself
                                
                                Nancy Brinker
                                
                                        herself